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Webinar: Storytelling with Data: How to engage an audience with data and drive meaningful actions

Webinar: Storytelling with Data: How to engage an audience with data and drive meaningful actions

Friday, 9 October 2020 10:00 AM - Friday, 9 October 2020 11:00 AM
Webinar
Iet

​Let’s be honest, data can be dull. It can be tricky to communicate data with clarity while keeping your audience engaged. Luckily, there are now a host of data visualisation tools to help us make our data more appealing. This webinar, hosted by The Institution of Engineering and Technology, will expand on a further opportunity to captivate audiences with data, storytelling.

Building a strong narrative around your data, targeted at the specific audience, is key to effective explanation. Rather than simply relying on graphs, this webinar will teach you how to utilise aspects of creative storytelling, such as plot, to up your data communication game.

This webinar will help you:

  • Exploit and use scenarios as story helpers.

  • Explore the use of conflict to captivate your audience.

  • Determine the level of detail needed to enhance your data story and make it credible.

  • Engage audience using just the right level of data visualization.

  • Recognize the features of a good data story.

The webinar will be delivered by Dr Ivan Ling, Assistant Professor from the University of Southampton Malaysia and an avid data communicator. The event is free and you can register here.

In addition, The Institution of Engineering and Technology is a fantastic resource and regularly hosts free webinars like this one. Future sessions include ‘Project Controls: Quality’ and ‘Explaining the Differences Between DCSs, PLCs, SCADA, and Telemetry.’