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The psychology behind impactful digital experiences conference

The psychology behind impactful digital experiences conference

Tuesday, 8 December 2020 09:00 AM - Wednesday, 9 December 2020 06:00 PM
The Psychology Behind

​Digital experience is more important than ever in our COVID-19 world — so how can you ensure your audience is able use digital products and services with ease? i2 media research is providing an interactive two day remote course exploring the key psychological principles behind positive user experience on digital platforms.

Key topics will include:

  • The impact of digital technologies on the human attention system, on habit building and processing emotion.

  • The benefits and costs of technology design to the user from a psychology perspective.

  • Key UX principles for designing optimal experiences, and how psychology underpins these design principles.

  • UX frameworks for uncovering problems, successes and for prioritising which elements of an experience to measure.

  • The implications of psychology and UX for designing and compelling digital propositions.

  • Examples of good and bad practice in UX.

Why come?

Sessions are small and interactive — you’ll have plenty of time to ask questions and interact with other course members. At the end of the course, you’ll have a toolkit of techniques and methods to help you apply psychological frameworks to your digital offerings.

Standard tickets are £598 for the two days. A cheaper rate of £238 is available for freelancers. While this isn’t cheap, the expertise provided looks to be well worth it. The course is also fully interactive, and previous attendees have provided glowing reviews. To read more and/or to register, click here.